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New Restaurant Likely Sprouting on Rose Avenue

Lack of parking a concern.

A new farm-to-table restaurant is in the process of securing city permits to open at 609 Rose Ave. and on Tuesday garnered support from the Venice Neighborhood Council.

The former Ace Trophy Company building will be divided into a law office and a restaurant, which has not yet been given a name nor have owners outlined the type of cuisine to be served.

Venice Neighborhood Council members approved the project 9-1, with three people abstaining from voting.

“I’m going to vote against the project because a lot of neighbors are already up in arms over parking,” said VNC Vice President Marc Saltzberg.

If the building was a new construction, owners would be required to install 19 parking spaces for patrons, but due to a grandfather clause, the restaurant is not required to provide any parking – although it would add six to the existing three spots.

“The addition of this project is really exciting,” said Venice resident Christopher “Nicely” Abel Alameda. “It will do nothing but improve that part of the street.”

The unnamed restaurant would be open from 7 a.m.-11 p.m Monday through Thursday, 7 a.m.-12 a.m. Friday and Saturday and 9 a.m.-10 p.m. on Sunday.

“It will activate street life on that stretch of Rose Avenue,” said Elisa Paster, who lives in the neighborhood. 

As a condition of their permit, restaurant owners would install bike racks outside and provide employees with off-street parking.

Rick Feibusch February 20, 2013 at 03:42 PM
While the people in the NoRo area appreciate all of the new commercial interest on Rose and easily prefer foodies and hipsters to the great unwashed who used to dominate the area, parking is the latest bugaboo as employees and patrons use much of the street parking from Rose to the Santa Monica between 8PM and midnight (hipsters live on Paris time). WE NEED PERMIT PARKING, as they do around Abbott Kinney as well. In the past, the VNC not only did not approve that, officers actually went to the California Coastal Commission to oppose it. Maybe the present group of new officers will consider the plight of the residents. And I don't want to hear any of that crap about illegal apartments... The majority of my neighbors have required parking and the alleys (now that they are not occupied by transients) are parked from end to end like in Manhattan Beach... As Rosanne Rosanadana used to say, "It's always something..."
swankgirlvenice February 20, 2013 at 06:01 PM
Marc Saltzberg isn't representing the people who actually live off of the Rose Ave corridor. Saltzberg ought to talk to people who actually live there instead of constantly grinding Linda Luck's 'no progress' axe. It's tiresome and inaccurate. Five years ago Rose Avenue was a sh#thole of bumper to bumper RV parking scumbags - just the way Saltzberg and Lucks like it.... dirty and scary. People who own homes and pay taxes LOVE the new development on Rose. Progress is good even if hipsters are everywhere now. What's crazy to me is all of these people who fought 1960s culture to blaze their own roads are now the people who are trying to keep their boots on the neck of progress in Venice. It's ironic but also disgraceful. I'm no expert on the Ace Trophy project but I live in the neighborhood and I understand that they have complied with the parking allotment that is mandated by code. I also have no problem parking in front of my house EVERY NIGHT EVERY DAY NO PROBLEM AT ALL. By contrast, there are at least 6 rented apartment/bungalows (12 cars!!) on Bernard Ave that do not offer parking - what about parking requirements for landlords? Parking seems to be the red herring here that people continue to chase...the real issue is that people fear change.
Sky February 20, 2013 at 07:23 PM
There has to be a happy median. Progress & change with respect to the needs of neighbors first. I think it's going overboard. I live in the neighborhood and parking and noise until late at night are driving us crazy. Somebody please!!
Rick Feibusch February 20, 2013 at 08:06 PM
You know, it is a trade off - and eventual permit parking will help. I have talked with the restaurant owners and they are cognizant of the concerns of neighbors if not sympathetic. I never thought I would be living around the corner from the epicurean center of the Westside... WE NEED PERMIT PARKING and we all will be able to get along...
Sean February 20, 2013 at 08:12 PM
its so simple... Permit Parking... Done
swankgirlvenice February 20, 2013 at 08:32 PM
Permit parking would be sweet, indeed. How do we get it?
Rick Feibusch February 20, 2013 at 08:42 PM
Stay tuned... The Coastal Commission is having a changing of the guard... and the way to tabulate parking requirements is under review and deciding figures are being updated. I'm sure the neighborhood petition pushers will be out in force ALL OVER Venice, when it becomes available...
Scott February 20, 2013 at 09:48 PM
Needed around the Washington pier also, basically anywhere there is a congregation of restaurants and retail!!
David Lewis February 21, 2013 at 01:05 AM
Rick we can thank Bill Rosendahl, Mike Bonin,Linda Lucks and the VNC board for the opposition to permit parking.
David Lewis February 21, 2013 at 01:11 AM
The root cause of all these problems past and present all boils down to poor leadership or show I say no leadership. The culprits Bill Rosendahl, Mike Bonin, Linda Lucks and Marc Saltzberg.
catman February 21, 2013 at 01:29 AM
What's a hipster look like ? Anything like a beatnik or a hippie ?
David Lewis February 21, 2013 at 04:07 AM
Mission accomplished permit parking.
concernedneighbor February 21, 2013 at 08:20 AM
No silly - a hipster is wearing a fedora and a $75 t-shirt from Aviator Nation...

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